Moleskine - Kaweco

Promotional video

The result of the collaboration between two complementary brands, kaweco producing pens and moleskine notebooks, which share the same vision and the same attention and care in design, is a collection of pens produced in different colors and in three types: fountain pen, roller and ballpoint pen.

The inspiration for the stop motion technique video came from the concept of Newstalgia, a term used to define a trend in design that is a mix between present and past with the addition of new technologies.

A term that perfectly fits with the identity of the two brands involved.

The video was finalised in vertical and horizontal formats with 30 "and 15" cuts, designed to be used as simple posts or reels and Instagram stories.

Client: Molekine
Direction / Set Design / Animation / Post Production: Dadomani
Assistant Set Designer: Marika D'Abronzo / Fabiola Dusetta / Alessandro Corti
Post Production: Giovanna Bonomi
Dop: Patrizio Saccò