Lavazza - Desea

Print Campaign

For the launch of a new Lavazza coffee machine that can also make cappuccino. 
Hands were the absolute protagonists of 6 different videos and images for giant billboards. The characters, filmed in live action are characterized by a language that combine clothing made with the body paint technique to natural movements of the hands, and the miniature scenographies.
Choosing the favorite product with the touch of one’s fingers is child’s play.


Client : Lavazza

Design : Dadomani studio

Agency : Indipendent Ideas

Photographer : Ivan Citelli

Handmodel : James Daniele

Handpainter : Guido Daniele

Post Production : Fabrizio Gallo