This commercial was commissioned by Lavazza to launch the new line of Electrolux coffee machines. The video was shot in stop motion and made entirely with paper cutouts. This is the first video we made with this technique, and it laid the foundation for many other jobs carried out from that moment on. We engraved and cut out one thousand and eight hundred paper shapes in order to obtain the animation of the characters, each of which was finished and positioned by hand on the set. Even the camera movements were made frame by frame, by manually moving the camera.
Best advertising clip - International Animation Festival FIA 2012 - Montevideo
Bronzo Regia e Animazione - ADCI Awards 2012
Client : Lavazza
Direction / Set Design / Animation / Post Production : Dadomani studio
Agency : Armando Testa - Torino
Cinematographer : Patrizio saccò
Music : Andrea Ponzano for Taboo Studio