Lavazza - A Modo Mio Fairy-tale


This commercial was commissioned by Lavazza to launch the new line of Electrolux coffee machines. The video was shot in stop motion and made entirely with paper cutouts. This is the first video we made with this technique, and it laid the foundation for many other jobs carried out from that moment on. We engraved and cut out one thousand and eight hundred paper shapes in order to obtain the animation of the characters, each of which was finished and positioned by hand on the set. Even the camera movements were made frame by frame, by manually moving the camera.




Best advertising clip - International Animation Festival FIA 2012 - Montevideo

Bronzo Regia e Animazione - ADCI Awards 2012


Client : Lavazza

Direction / Set Design / Animation / Post Production : Dadomani studio

Agency : Armando Testa - Torino

Cinematographer : Patrizio saccò

Music : Andrea Ponzano for Taboo Studio